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Archive for November, 2007

Be different! Be remarkable! or else…

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‘Tis the eco-season

Thanks to Reed and our friends at Iconoculture for a few interesting market facts on the green revolution:

According to Marketresearch.com, $230 billion a year is spent on goods considered sustainable products and services.  36 million consumers, or 12% of the U.S. population, happily embrace the green market.  Chicago Tribune – 2.25.07

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vertical gardens, holy cow

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Patrick Blanc overgrows the vertical surfaces of buildings to create eco-art in the center of urban areas. And this green architecture is not just for a day or two, it’s built to last. Patrick sets up these plants with a highly scientific background studying the way plants adapt to extreme situations. Check out some of the amazing vertical gardens here.

startling facts

  • Farmers in the U.S. apply one third of a pound of chemical fertilizers and pesticides for every pound of cotton harvested
  • Cotton crops account for 25% of all pesticides used in the U.S. Some among the most toxic classified by the U.S. Environmental Protection Agency
  • Perspective. Just 2.4% of the world’s arable land is planted with cotton, yet it accounts for 24% of the world’s insesticide market and 11% of global pesticides sales, making it the most pesticide-intensive crop grown on the planet.
  • At least 3 Million people are poisoned by pesticides every year and 20-40,000 more are killed
  • Over 1 Million Americans will learn they have some form of cancer and 10,400 people in the U.S. die each year from cancer related to pesticides

the first screen

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